Here’s What You Get: With these 7 modules and 52 videos, you’ll learn how to launch (or scale) your existing ecommerce brand on Amazon in just 2 weeks. Each module blends strategy sessions, candid interviews, and tactical step-by-step trainings with Brett Curry and experts from his $150M/year Amazon agency — the same agency used to scale a Shopify brand onto Amazon. Module 1: Crucial Cornerstones of Amazon Ecommerce The goal It’s not too late to get on Amazon Making sales vs. building a brand Amazon as a primary or secondary channel Building customer loyalty Getting familiar with Amazon Module 2: Preparing Your Launch Roadmap Defining your brand and customer Keyword research and refinement Keyword research template Competitor research Listing optimization and creation Review acquisition Module 3: Managing Amazon Logistics Account setup Seller fees and reimbursements Customer service and messaging Returns and account settings Shipping, labeling, and prep Account health management Module 4: Setting Up Your Amazon Storefront Amazon Storefront overview and buildout A+ content overview and creation Brand Story overview and buildout Module 5: Amazon Marketing Amazon Sponsored Ads overview Sponsored Product Ads Sponsored Brand Ads Sponsored Display Ads Brand defense ads Ad optimization (manual and bulk) Module 6: What Success on Amazon Looks Like Key performance indicators (KPIs) Account health audits Quarterly growth audits Turning data into action Module 7: Advanced Amazon Strategies Amazon DSP Google to Amazon traffic strategies Converting search terms and ASINs Advanced testing frameworks What’s Included 52 total strategy and implementation videos 4 Amazon ad types breakdown Fulfillment guide Brand Registry guide Listing optimization guide & worksheet Brand Story module guide 8 agency SOPs Amazon DSP guide KPI tracking worksheet Quarterly growth checklist Shipping checklist and guide Sponsored Brand video guide Customer service templates 5 merchant tools Weekly PPC health & KPI checklist Account health checklist Competitor research tool Campaign naming tool Brett Curry, CEO of OMG Commerce, is a leading ecommerce growth expert who has helped scale brands like BOOM! by Cindy Joseph, Native Deodorant, and SmartyPants Vitamins. He is a frequent speaker at top industry events and host of the eCommerce Evolution podcast.